Colorado Association of REALTORS | Technology
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Technology Tag

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Technology is an Opportunity, Not a Disruption

An Interview with 8z Real Estate CEO and zavvie co-founder Lane Hornung    A study conducted by the Pew Research Center shared that 89% of adults in the United States were using the internet in 2018. With such a high percentage of internet users and technology allowing for more and more of a real estate transaction to be completed in a digital...

Documents about Mortgage fraud and gavel in a court.

The Very Real Threat of Mortgage Fraud

How to Protect Yourself, Your Business, and Your Clients from this Growing Threat   If we look at this past year’s cybersecurity statistics, we see compelling evidence that mortgage fraud deriving from cybersecurity incidents is an attractive landscape for cyber criminals.  Verizon’s 2018 Data Breach Investigative Report (DBIR2018), tells us that 76 percent of last year’s attacks were financially motivated.   This...

10 Powerful Ways to Use RPR

Realtors Property Resource gives REALTORS® exclusive access to the most accurate valuation estimate tools available. With RPR, you have the means to combat Internet misinformation and demonstrate the value of accurate information and in-depth analytics with the expertise that only you, as a REALTOR® can provide.   Attend this EXCLUSIVE RPR training session at the 2014 CAR Convention, and you’ll leave armed with a...

Reach150 Prize Drawing Winner Announced

Sue Carmony, of Carmony Realty in Boulder, won the Reach150 prize drawing for $500 through random selection of participating members that have reached 3 or more recommendations. Congratulations Sue!   Have you had a chance to check out Reach150? CAR has partnered with Reach150 to help our members build a stellar online reputation through client testimonials. Setting up a free, new account and...

NAR Joins MOVE, Inc. Lawsuit Against Zillow, Samuelson

NAR is joining a lawsuit filed by MOVE, Inc. against Zillow and new Zillow Chief Industry Development Officer Errol Samuelson. In addition to NAR and MOVE, the plaintiffs include RealSelect, Inc., Top Producer Systems Company, and Realtors® Information Network, Inc. NAR’s relationship with MOVE and realtor.com® is based on a mutual respect for REALTORS® and their efforts to bring online home...

Realtor.com® Concludes AgentMatch Pilot

After a brief pilot phase in two test markets (including Boulder, Colorado) with AgentMatch, Realtor.com® is pulling the plug, citing a faulty algorithm to “match” consumers with REALTORS®. A computer cannot find the best REALTOR® for someone, just like a computer cannot place an accurate value on a home. Read the whole statement from Realtor.com® President Errol Samuelson below:     December 12, 2013 Letter from Realtor.com® President...

iPad Tips for REALTORS®

One of the primary activities REALTORS® get paid to perform is present. And one of the challenges of any piece of technology is actually going out and using it in the real world. As a lover of presentations AND my iPad, let's see if we can't put this together somehow and make iPad presentations simple and practical. While there would be a...

18 Pinterest Board Ideas for Real Estate

Article by Marci James, presenter at the 2013 CAR Convention, October 13-15. Real Estate Professionals have a very geographic based market. So in order to attract the correct audience, you need to create boards that provide amazing photos and quality content about your geographic niche. But you also need to include boards that reflect you personally. Allowing followers a peek into...

Three Tips for Generating More LinkedIn Leads

LinkedIn is the world’s largest professional social network. However, most LinkedIn users simply sign up and then wonder, “Now what?” Being effective on LinkedIn requires some strategy. Below are three tips that, if followed, will increase the number of views your profile receives from those looking to partner with or use a Realtor. Include keywords in your profile. What words do...